Amazon KDP AI disclosure: what you declare, and what you do not

If an AI tool drew your coloring pages or your cover, Amazon asks you to declare it when you publish — and again if you edit and republish. The rule turns on who made it first, which is the part most people get backwards.

The test, in one line each

AI made it → you refined it = AI-generated

Must be declared. This is almost every AI coloring page and almost every AI cover.

You made it → AI refined it = AI-assisted

Does not have to be declared. Using AI to edit, error-check or improve your own work falls here, and so does using AI only to brainstorm ideas you then execute yourself.

Editing does not move a page from one box to the other. If the page started as an AI generation, it stays AI-generated for the purposes of the declaration however much you clean it up afterwards. That single point is where most sellers go wrong, because the intuition — “I did most of the work, so it is mine” — runs the opposite way to the rule.

What the requirement covers

The declaration is made in the KDP publishing flow during title setup — it is not a notice you print in the book. And it applies again on republish, so a second edition with new AI pages gets declared again.

What declaring does not mean

Declaring is the required step, not a penalty, and it is not a statement that the book is lower quality. What Amazon holds you to separately is the content itself: you remain responsible for it meeting the content guidelines and for intellectual property compliance, whoever or whatever produced it. A character that copies an existing franchise is a problem regardless of which tool drew it.

Read the rule yourself

This page summarises Amazon's published guidance so you can find it quickly. It is not legal advice, Amazon can change the policy, and your own case may have wrinkles this page does not cover — so check the source before you publish.

Amazon KDP Content Guidelines

Frequently asked questions

Do I have to tell Amazon my coloring book pages were made with AI?

Yes, if the AI drew them. Amazon asks you to declare AI-generated content — text, images or translations — when you publish a new book, and again when you edit and republish an existing one. Amazon states that AI-generated images include both cover and interior artwork, so a coloring book interior is squarely covered.

What is the difference between AI-generated and AI-assisted?

It turns on who made the thing first. If an AI tool created the content and you then refined it, Amazon treats that as AI-generated and it must be declared. If you created the content yourself and used AI to edit, refine, error-check or otherwise improve it, Amazon treats that as AI-assisted, and AI-assisted content does not have to be declared. Using AI only to brainstorm ideas, while making the work yourself, is also AI-assisted.

I cleaned up every page by hand. Is it still AI-generated?

Yes. The amount of editing does not change the starting point. If the page began as an AI generation, it stays AI-generated for the purposes of the declaration no matter how much work you put in afterwards. This is the part sellers most often get backwards — people assume heavy editing converts it to AI-assisted, and it does not.

Where do I make the disclosure? Does it go in the book?

It is made in the KDP publishing flow, as part of the title setup, not printed in the book itself. Amazon does not currently require a notice on the page or in the front matter.

Does declaring AI content stop my book being published?

Declaring it is the required step, not a penalty. What Amazon holds you to separately is the content itself — you remain responsible for quality and for intellectual property compliance regardless of how the work was produced. Failing to declare is the problem, not declaring.

What about the cover — same rule?

Same rule. Amazon names cover images alongside interior images and artwork, so an AI-generated cover is declared on the same basis as AI-generated interior pages.

What about the text — titles, descriptions, an intro page?

The requirement covers text as well as images and translations. A coloring book is mostly artwork, but if AI wrote an introduction, activity instructions or a dedication page that ships inside the book, that is AI-generated text on the same footing.

Next: keeping one character on every page, the full step-by-step, or everything Plykit does for KDP.